I am a simple, working-class man living in laid-back Vancouver Canada. My goal is to provide the world with a resource for simple attainable style. As men, we are blessed with clothing that is inherently simple and consistent. A suit made in the 1920's can still be considered fashionable and relevant today. In theory, we can become "fashionable" by following a set of guidelines for outfits, and tweak it slightly for personal style and changes in trends.
My mission is to educate men (and women who can spread the word to men) with a simple style manual containing basic guidelines on how to dress and impress. The goal is not to turn you into a fashion elite. It takes vision, a deep wallet, and strong ties to the fashion industry to be a trend setter. The goal is to look your best with easeby following simple guidelines and spending minimal money.
Besides the simple style manual, I will provide updates on my blog for store sales, bargain gem items, and lifestyle posts that many of you will find useful. If you are curious to what motivates me to create this website, read my thoughts in the about me portion of the site.